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Stein Rogan + Partners: The Brand Activators

STEINWORK

Integrated Campaigns
» ABN AMRO
» Aruba
» Citrix Online
» DealerTrack
» Discovery Education
» FTI Technologies
» Mimeo.com
» OnForce
» Schoolnet
» Silverpop
» Syniverse Technologies
» TransitChek
» VMS

Branding
» McGrawHill Connect
» Symbol

Social Media
» AvalonBay
» OnForce

Content Marketing/
Thought Leadership
» Schoolwires
» TransitCenter
» VMS

2010 BMA
Agency of the Year
» Winner Reel

CEBA
» Hall of Fame Reel

CitrixThe What
Campaigns for Citrix Online’s two leading remote access solutions for the SMB and SOHO markets – GoToMyPC and GoToMeeting

The How
Exaggeratedly (and hilariously) dramatize the pain of not having access to your office computer when you’re away from the office – and the amazing solution that GoToMyPC provides.
 
Dramatically contrast the hassles and high costs of traveling for meetings with the incredible ease, efficiency and productivity of holding meetings online with GoToMeeting.

Dramatically convey the instantaneous access to your office PC that GoToMyPC provides in contrast to other, far-less-effective solutions.



The Work


GoToMyPC
» GoToMyPC "Squadron" :60 TV Spot
 
"Work Sucks at a Restaurant"
:60 Radio Spot
"Work Sucks at a Wedding"
:60 Radio Spot
"Work Sucks in the Delivery Room"
:60 Radio Spot


GoToMeeting
» GoToMeeting "Effigy" :60 TV Spot
» GoToMeeting "Splitscreen" :60 TV Spot
"Travel Sounds"
:60 Radio Spot
"Travel Testimonials"
:60 Radio Spot
"Two Tales"
:60 Radio Spot
STEIN ROGAN + PARTNERS     432 Park Avenue South, New York, NY 10016     212.213.1112